AI Chatbots help improve customer engagement for companies by providing instant responses to queries. This helps companies create a top-notch consumer experience, boosting sales and revenue.

This article explores some classic chatbot examples used by top businesses. It shows how chatbots help improve customer satisfaction and user experience. We also give you some tips to help you create an excellent chatbot for your business.

The Different Types of Chatbots

Here are the different types of chatbots you can consider employing in your business:

1. Simple or Rule-based Chatbots

Simple chatbots, also known as rule-based or decision tree-based chatbots, have limited functionality. They work via a predetermined set of rules, which guide their responses. The chatbot creator anticipates FAQs and creates a defined flowchart for each one. Each option leads to a predetermined response or series of responses. Usually, they work by using menus to present a series of options to customers or users.

Rule-based chatbots do not learn from previous interactions. They simply retrieve responses from a database. Also, they do not respond to queries outside the rules. Therefore, they may have to redirect customers to a human respondent when such questions are asked.

Rule-based chatbots are easy to build, making them popular among businesses. They are also relatively easy to troubleshoot.

One example of where a rule-based chatbot would serve nicely is a website for ordering phones online. The chatbot would follow a logical process, starting by asking the user what phone brand they’d like to buy. This would lead to offerings of available products and specifications and then a request for payment details. Rule-based chatbots tend to thrive with logical flow charts like these.

2. Smart or AI-based Chatbots

Smart chatbots use Artificial Intelligence and other technologies like Natural Language Processing (NLP) to achieve more complex interactions. They can understand intent, context, and language and have the ability to simulate normal human conversation. AI-based chatbots perform better in difficult situations and can learn from previous conversations. With more conversations, they learn to give better responses that suit the customer.

Because of this adaptability, ai chatbot require less human intervention. They need more programming to develop due to their complexity. Large corporations with the resources typically use them. Apple’s Siri is an excellent example of AI-based chatbots, giving relevant responses based on recognized patterns and user history.

3. Hybrid Chatbots

Hybrid chatbots merge the best features of simple and AI-based chatbots to create a balanced middle ground. Hybrid chatbots provide rule-based algorithms to help users find what they are looking for quickly. At the same time, their AI and NLP-based functionalities allow them to address more challenging cases.

Because of this balanced approach, hybrid chatbots are often the choice chatbot type for businesses. As industry favorites, they allow customers to receive quick responses, with options for interactivity.

For example, suppose your business is an online store. In that case, your hybrid chatbot could provide automated options for customers to select, preview, and order a product online. It could also provide options for customers to ask further questions in a less structured manner.

AI-based Chatbots

A Few Chatbot Use Cases Used by Businesses

Here are a few areas where chatbots may help you improve business performance:

A. Customer Service and Support

Chatbots can provide instant responses, allowing customers to learn about your products and services. The customer service chatbot are also excellent at answering repetitive questions, taking the burden off your support staff. You can also program your chatbot to help customers navigate your site, place orders, and make payments.

B. Customer Engagement

Chatbots can have excellent conversations with customers, providing a memorable personalized experience. Additionally, chatbots are efficient at providing relevant responses, compelling customers to engage with the company.

C. Marketing

By analyzing user behaviors, chatbots can provide personalized recommendations for customers, improving the chances of making a purchase. They also facilitate marketing campaigns such as email collection and social media campaigns. For example, they can collect emails, contact details, and other contact info.

Chatbots can also subscribe customers to newsletters and share information about webinars and product releases. Additionally, they provide guides to relevant content to help build trust and brand loyalty.

Chatbots and webinars can work hand in hand to create a more interactive and engaging experience for potential customers. Some of the webinar software offer integrations whereby a chatbot can be used to automatically answer questions related to the webinar.

D. Sales

Chatbots can reach out to customers first, eliminating the need for customers to be the first to contact the business. For example, they can hold conversations to help customers find what they need.

Chatbots can also serve as guides to help customers explore, place, review, and receive orders. They can also make alternative recommendations if a product is unavailable or new offers based on purchase history.

Things to Keep in Mind When Creating a Chatbot for Your Business

Chatbots can help you improve customer support significantly, allowing your business to witness massive engagement and improved productivity. However, different chatbot types cater to different uses. To maximize the use of your chatbot, it would need to meet some essential criteria. Here are a few things to keep in mind when creating a chatbot:

1. What Your Chatbot Will Be Used For?

How your chatbot will operate will depend on how your customers need to interact with your business. A simple, rule-based chatbot would probably do if your customers mostly have task-specific needs. This would not apply if your customers mostly have open-ended questions. In that case, a hybrid or AI-based chatbot would be your go-to, allowing your chatbot to adjust to customer needs.

2. Your Target Audience

Your target audience – the customer – is the priority when building a chatbot. After all, the goal is to satisfy the customer! When developing your chatbot, a great idea is to survey customer needs and common questions. Research FAQs and try to understand the standard hitches they face. This is particularly important when developing algorithms for a rule-based chatbot.

3. Budget

Essentially, there are two ways to create a chatbot: buy one or build one. Your choice will depend not just on the company’s needs but also on the available resources. If you choose to build a chatbot, you will be committing a lot of money, client data, and technical talent.

If you want to buy one, it would have fewer bespoke functions, but you’d spend less on technical talent. Instead, your team could focus on adapting the product to your company’s needs, saving you thousands of dollars in fees. Several software help you develop AI chatbots without any coding experience, such as Chatfuel and BotUp.

4. Simplicity

The best ai chatbot app makes it easier for customers to send their queries and receive answers easily. Extremely complex interfaces can be challenging to navigate, leading to negative user experience. To avoid this, make your chatbot simple, user-friendly, and intuitive. This way, the consumer can maximize the service and user experience.

Integrations That Make Your Chatbot Unique

Upon creating your chatbot, it’s crucial to add integrations that make it stand out. Having the right integrations can improve the impact and functionality of your chatbot. Some of these include:

Chatbot Integrations

Your Website

If your business has one, this is probably one of the first places that you should integrate your chatbot. The website chatbot help customers navigate your site, allowing them to find products and content easily.

Facebook Messenger

With over 1.3 billion active users every month, Facebook Messenger is one of the best ways to improve the reach of your chatbot. Many of your customers will have a Facebook account, so messenger chatbot integration will help you take your business to their (online) doorstep.


Email marketing is recognized as one of industry experts' top-converting marketing strategies. So why not take advantage by integrating Gmail, one of the most popular emailing platforms? You also get the chance to grow a community, allowing you to target your customers with new products and build a more intimate relationship with your customers.


Processing over 100 billion messages daily, WhatsApp is the biggest direct messaging platform globally. Due to its convenient interface and popularity, having a whatsapp chatbot can help you reach your customers even better. This is mainly for large businesses, which the WhatsApp API caters to. Although API access is limited to large and medium-sized companies in specific industries, you can still take advantage of the platform using WhatsApp Business, which also supports automated responses.


Although chatbots perform a myriad of functions, they are not yet equipped to perform certain levels of complex processes. The live chat makes it easier for customers to switch from communicating with a bot to chatting with a human respondent. This helps your customer get needed responses when facing more nuanced challenges.


Chatbots help businesses create and maintain excellent customer relationships intuitively, improving the user experience. If you’re looking to do the same with your business, consider adding chatbots to your customer support system.

What Makes the Best Chatbot Software?
Join the SaaS Revolution
  • All-in-One Suite of 50 apps

  • Unbelievable pricing - $14.99/user

  • 24/5 Chat, Phone and Email Support


Email Finder Author Finder Email Validator Email List Email Hunter Email Checker Email Lookup Email Extractor Email Address Finder Email Scraper Find Emails CRM Software CRM Sales CRM CRM Software Enterprise CRM Software Cloud CRM Software Sales Enablement Workflow Automation Retail CRM Call Center CRM Real Estate CRM Sales Tool SDR Software Sales Engagement Platform Sales Qualified Leads Lead Management Tool Sales Tracking Sales Automation Outbound Sales Sales Prospecting Follow Up Leads Lead Management Call Center Software Call Center Software Outbound Call Center Auto Dialer Software Dialer Call Monitoring Automatic Call Distributor Answering Machine Detection Cloud Contact Center Software Virtual Call Center Call Management Time Tracking Time Tracking Employee Monitoring Time Tracker Time Tracking Software Timesheet Employee Time Clock Employee Tracking App Timekeeping Tracking App Time Clock App Applicant Tracking System ATS Applicant Tracking System Application Tracking System Applicant Software Recruiting Software ATS System Applicant Tracking Applicant Tracker Recruitment Software Candidate Relationship Management Systems Video Interviews Assessment Management Recruitment Software Video Interview Virtual Interview Coding Interview Interview Tool Online Assessment Employment Assessment Test Position Management Hiring App HRMS Software Human Resource Management HRMS Software HR Software Payroll Software Human Resource Software Employee Onboarding HRMS HR System Employee Management Document Management AI Writer Lead Enrichment AI Email Writer Sales Pitch Writer AI LinkedIn Outreach SEO Email writer Backlink Email Writer LinkedIn Chrome Extension Opening Line Writer Lead Generation Linkedin Search Prospect Lead Generation Sales Generation Data Enrichment CRM Integrations Technology Search Search with Email Integrations Website Search OKR Tool KPI OKR Task Management Performance Review Employee Performance Evaluation Employee Review Performance Management System OKR Goals MBO Email Notifications Learning Management System LMS Elearning Enterprise Learning Management Professional Development Employee Training Learning Management System Learning Platform Asynchronous Learning Training Management Knowledge Management Chatbot Chatbot AI Chatbot Customer Service Chatbot Online Chatbot Create Chatbot Messenger Chatbot Chatbot Software Website Chatbot Software Survey Bot Bot Builder Help Desk Software Ticketing Tool User Experience Help Desk Software Ticketing System Helpdesk Ticketing System Feedback Management Service Desk Software Support Ticketing Software Helpdesk Support Software Customer Service Ticketing System Live Chat Customer Service Software Live Chat Software Live Chat App Live Chat System Website Live Chat Live Chat Tool Web Chat Software Live Chat Support Software Customer Service Tool Live Chat Service Customer Feedback Customer Feedback Survey Customer Feedback Management Software Feedback Management Tool Customer Satisfaction Survey Software Customer Feedback Management System Client Feedback Software Survey Analysis Feedback Survey Software Feedback Management System User Feedback Software Customer Onboarding Customer Success Management Onboarding Process Workflows Customer Retention Customer Journey Onboarding Checklist User Segmentation Personalization Customized Templates Popup Builder API Platform End To End API Management Unified API Control REST API Management Web API Gateway API Documentation API Management API Integration API Development Unlimited Projects API Gateway Single Sign on Authentication Software Application Management Password Management SSO Configuration SSO Single Sign-On Access Management Easy Set-Up Single Login Secure Login App Builder App Builder Platform Low Code Application Platforms Low Code Development Build Your Own App Low Code App Software Drag And Drop Builder Custom Application Low Code Platform Low Code No Code Bespoke Software App Widgets Custom Widget File Picker Playground OAuth Keys File Manager Website Monitoring Reporting Web Application Monitoring Website Monitoring App Monitoring Performance Monitor App Baseline Analysis Location Insights Alerting System Reporting Wireframe Tool Design UI UX Project Management Mock Designer Wireframe Designer Website Mockup UI Prototyping Image Library Project Management Real-Time Updates Design UI UX Website Builder Website Builder Webpage Builder Website Creator Landing Page Creator Website Maker Blog Builder Ecommerce Website Builder Website Analytics Website Development Landing Page Builder Email Marketing Email Marketing Software Bulk Email Sender Automated Email Email Campaign Systems Email Automation Software Autoresponders Email Blast Service Email Marketing Email Marketing Automation Drip Campaigns Social Media Management Instagram Post Scheduler Social Media Analytics Social Media Management Social Media Planner Social Media Calendar Social Media Scheduling Social Media Listening Social Media Monitoring Social Listening SEO Tool Keyword Tool Link Building SEO Optimizer Website Audit On-Page SEO Broken Link Checker Rank Tracker Website Grader SEO Competitor Analysis Website Recording Website Analytics Click Tracking Usability Testing Website Monitoring Mouse Tracking Visitor Recording Session Replay Conversion Funnels Website Recording Website Visitor Tracker Website Personalization Lead Generation Tool Popup Maker Lead Generation Software Popup Builder Website Personalization Software Lead Capture Software Popup Builder Lead Capture Tool Lead Generation App Website Personalization App Content Planner Content Planner AI Writer Social Media Content Planner Ai Content Writer Social Media Content Calendar Content Generator AI Blog Writer Content Marketing Software Social Media Calendar Social Media Planner Push Notification Push Notification Push Messages Push Notification Service Push Service Push Notification App Custom Notifications Mobile Push Notifications Push Notification For Website Push Notification Tool Push Notification Providers Image Personalization Email Marketing Template Countdown Clock Personalization Software Personalized Software Countdown Clock Countdown Timer In Email Personalization Tool Personalized Images Personalized Videos Conversational Chatbot PPC Management Keyword Research PPC Management PPC Marketing Keyword Finder Keyword Generator Shopping Ads Adwords Reports Keyword Research Tool Keyword Suggestion Tool Team Chat Team Chat Software Collaboration Software Team Collaboration Team Communication Online Collaboration Collaboration Tool Teamwork Collaboration Virtual Communication Team Collaboration Software Business Phone System Virtual Phone Numbers Virtual PBX Toll Free Numbers Business Phone System IVR PBX Small Business Phone System PBX System VoIP Phone Cloud Phone Video Conferencing Video Conferencing Video Call Recording Virtual Conferencing Software Virtual Meetings Virtual Meeting Platforms Virtual Conference Platforms Online Conference Platforms Video Calling Software Cloud Meetings Video Conferencing Software Email Provider Email Software Software For Emails Hosted Emails Email With Domain Custom Email Address Email Hosting Business Email Address Email Encrypted Custom Domain Email Project Management Software Project Management Task Management Project Planner Project Management Tool Task Management Software Project Planning Software Project Management App Task Management App Project Management System Project Management Software Form Builder Form Builder Survey Builder Order Forms Web Forms Form Maker Form Creator Form Designer Survey Maker Survey Creator Custom Form Appointment Scheduling Appointment Scheduling Software Appointment Scheduling System Meetings Scheduler Appointment Scheduling App Online Appointment Scheduling Online Scheduling App Appointment Scheduler Appointment Booking App Calendar Scheduler Online Scheduler Robotic Process Automation RPA Tools RPA RPA Automation Robotic Automation Software Data Scraper Web Scraper Robotic Automation Website Scraper Business Process Automation Robotic Process Automation Business Process Management Workflow Management Business Process Modelling Business Process Automation BPMN BPM Software BPM Tool Business Process Management Workflow Software Workflow Automation Business Process Mapping App Integration Workflow Software Workflow App Workflow Automation Process Automation Application Integration Data Integration Tool Workflow Management Software Data Integration Software Workflow Tool Marketing Automation Electronic Signature Signature Maker Digital Signature Software Digital Signature Pdf Signer Esign Online Signature Signature Creator Sign Documents Online Electronic Sign E Signature

Get Started with 500apps Today

Botup is a part of 500apps Infinity Suite

Please enter a valid email address
Sign Up 14-day FREE Trial